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Brad Yates is a Speaker, teacher, and bestselling author. Brad is known internationally for his creative use of Emotional Freedom Techniques (EFT), also known as Tapping.

Brad’s YouTube channel has over 1300 videos with over 44 million views.

Here are the topics of discussion:

01:15 Brad Yates’ background

  • Started out as an actor and traveled the world doing theather
  • Got into the power of the mind alongside pursuing his acting career
  • Discovered EFT, or Emotional Freedom Techniques during an energy psychology conference

02:48 What is the origin of EFT (Emotional Freedom Techniques)?

  • EFT has its roots in acupuncture, which has been used for thousands of years in Chinese Medicine
  • Dr. Roger Callahan invented tapping to address emotional issues and promote emotional well-being

05:35 Any studies proving tapping reduces stress?

  • Studies have shown an average reduction of 24% in cortisol levels
  • EFT not only helps reduce stress but also raises awareness of emotional disturbances

08:28 Cognitive Behavior Therapy (CBT) Vs tapping?

  • EFT has been proved to have faster and longer-lasting effects
  • Unlike CBT, tapping adds a somatic component

12:40 Can tapping help with trauma?

  • It can help with making trauma more manageable
  • With Big T taumas, it is recommended to seek professional help

16:23 Can tapping help overcome resistance and unlock new potential?

  • Recognizing and understanding our resistance and negative associations is key to overcoming it
  • Resistance is a way to protect ourselves from something that we think it is unsafe
  • Our choices are a result of our behaviour, which is affected by stress and emotions
  • By reducing stress, we can improve our behaviour

21:40 Should people prefer specific or general tapping?

  • The more specific we can be with tapping, the more effective it tends to be
  • It depends on a case-by-case basis

30:28 What does a tapping session look like?

  • Look for what is emotionally bothering you
  • Rate that on a scale of how intense it might be
  • Place your fingertips (middle and index fingers) of your dominant hand together
  • With your fingertips gently tap on the opposite hand
  • Repeat this statement three times, “Even though I have this issue, I choose to accept myself”
  • Taps on 8 different points on your body (watch video on how to do this)
  • Take a deep breath

33:53 How tapping helps with negative thoughts?

  • By reducing the emotional charge
  • It can help to release resistance, making it easier to approach activities we don’t enjoy

35:12 How tapping helps with positive thoughts?

  • Think about actions that you could take that will get you there
  • Allow yourself to be aware and resistant to those goals

42:27 Where can people find Brad Yates?

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